Wine theme park
Disney World has nothing on this place. It’s an adult theme park in Bordeaux, France, that’s dedicated to the nectar of the grape. This brand new wine amusement park, called “La Cité du Vin” (“the city of wine”) sits on the bank of the Garonne River in the heart of this famous wine region. Taking seven years to complete, every aspect and structure of the place is wine-related, representing such things as wine swirling in a glass and gnarled grape vines. There are tastings led by experts, famous stories of drunkenness and a place to purchase wine. And yes, like other amusement parks, there are rides too, like a simulated boat journey on a wine merchant’s galley around the world. Virtually a fantasyland for oenophiles, it opened June 1 and costs about $20 to get in. (www.laciteduvin.com/en)
Millennials and wine
Who has the most influence on the wine industry today? There’s no question that it’s millennials (20- and 30-somethings), more so than any other age group. From the styles and varietals they drink to when and how much they consume, and even how they buy it, their impact is huge. They’re much more willing to try new offerings and varietals and their love of rosé is putting this style through a renaissance. Not surprisingly, young women are at the forefront of this revolution. And unlike older generations who would enjoy a glass of wine only with dinner, millennials will sip numerous glasses anytime, even while watching TV. Winemakers are certainly noticing that millennials are the leading group of wine consumers today and spend much time and money catering to them.
Glass size affects amount consumed
Think the size of wine glass you’re sipping out of can alter your drinking habits? Well research has proven that it can affect how much you drink. For instance, 4 ounces of vino poured into a small 6-ounce class looks like a lot more than that same amount poured into a larger 12-ounce glass. Aside from the obvious, it plays tricks on your mind, either making you think you’ve sipped much more or not that much at all. Restaurants have tried this experiment by changing glasses from their regular size to either smaller versions or larger ones. They immediately noticed that their wine sales changed. With the smaller glasses, many folks would not order a second glass feeling that they may have had too much already, while with larger glasses they would definitely order more. Using a smaller glass might be a better way to control consumption.
We’re all familiar with red, white and rosé wine, but did you know that there’s another style of wine that is really trending right now? That would be “orange wine.” So what on earth is orange wine? Normally, white wine is made without using the grape skins – they are removed before fermentation begins. In this style, the grape skins are left to soak in the juice, releasing more colour and perhaps complexity. This extended maceration on the skins gives the finished wine a golden pink to deep amber and burnt sienna colour. Like rosé, it’s very visually appealing. Although this style appears new the concept is ancient and has been around for some 8,000 years. It came to the foreground in the late 1980s when an Italian winemaker visiting Georgia resurrected the style. Now it’s hot, hot, hot, and countless restaurants and bars around the world are having fun with it.